Web-based Enterprise Content Management for implementing a unified content strategy that aligns documents, help and training.
| Content is the Lifeblood of an Organization "Organizations create tremendous amount of content to support their products, services and business processes. Getting content out to the right people at the right time and in the right format is critical to an organization's success. Not only is there a tremendous amount of content to get out, it may also be published in a number of different formats and for many different media such as paper, the Web, and wireless devices, such as PDAs and cell phones." Ann Rockley, CEO, Rockley Group |
| Avoiding the Content Silo Trap Many authors work in isolation and don't know what other authors in other departments do. This leads to content silos where the same content is written again and again. But different authors write different versions of the same content. This may lead to contradicting statements about the same product, services or business processes which confuses the customer or the user. Only a collaborative authoring process with content that is designed to be reused will prevent this from happening. This is called a Unified Content Strategy or a OneContent Strategy. |
| Implementing a OneContent Strategy Implementing a OneContent Strategy means thinking about creating, managing, and storing content in a new way. A OneContent Strategy consists of three components:
 OneContent is a web-based Enterprise Content Management Platform that supports a unified content strategy or a OneContent Strategy. It integrates in one system all the components you need to manage the lifecycle of your content:
The OneContent Platform is an open framework on which you can implement and run your own applications. It can be easily adapted and extended to match customer needs. And it integrates seamlessly with other applications such as SAP. |
| Managing Enterprise Content A lot of the content of this website is inspired by or cited from Ann Rockley, an industry expert. We recommend her book Managing Enterprise Content: A Unified Content Strategy which is a must read for everyone who is involved in managing enterprise content. And although the book is some years old, the general statements are timeless and independent of the fast technological evolution. We did not know Ann's work when we developed OneContent together with one of our customers, www.ruag.com, but when we read it, we realized that we had implemented a lot of the concepts that Ann is recommending. However, we want to state that we are not associated with Ann Rockley or the Rockley Group. Get Ann's book about Managing Enterprise Content from Amazon
Product Description Today's businesses are overwhelmed with the need to create more content, faster, cutomized for more customers, and for more media than ever before. Managing Enterprise Content: A Unified Content Strategy provides the concepts, strategies, guidelines, processes, and technological options that will prepare enterprise content managers and authors to meet the increasing demands of creating, managing, and distributing content. Author Ann Rockley, along with the Rockley Group team, provides techniques that will help you define your content management requirements, build your vision, design your content architecture, pick the right tools, and overcome the hurdles of managing enterprise content. This book will help you visualize the broad spectrum of enterprise content, the requirements for effectively creating, managing, and delivering content, and the value of developing a unified content strategy for your organization. From the Back Cover
Today's businesses are overwhelmed with the need to create more
content, faster, customized for more customers, and for more media than
ever before. Managing Enterprise Content: A Unified Content Strategy
provides the concepts, strategies, guidelines, processes, and
technological options that will prepare enterprise content managers and
authors to meet the increasing demands of creating, managing, and
distributing content.
Author Ann Rockley, along with the Rockley Group team, provides techniques that will help you define your content management requirements, build your vision, design your content architecture, pick the right tools, and overcome the hurdles of managing enterprise content. This book will help you visualize the broad spectrum of enterprise content, the requirements for effectively creating, managing, and delivering content, and the value of developing a unified content strategy for your organization. Product Details
And we would also like to recommend DITA 101, Ann's explanation of the Darwin Information Typing Architecture. Here Ann Rockley's definition: "DITA is an open content standard that defines a common structure for content that promotes the consistent creation, sharing and reuse of content". Get Ann's book about DITA from Amazon
Product Description
If you're in the process of implementing DITA, expect to do so in the
future, or just want to learn more about it without having to wade
through technical specifications, this is the book for you. This book
covers everything you need to know about DITA.
Product Details
Here is another book that explains many concepts supported by OneContent. It is written by Kurt Ament, an industry expert for building modular documentation. Get Kurt's Book about Single Sourcing from Amazon Review "The book is an easy read and is chock full of tips and guidelines." Ann Rockley Product Description Single sourcing is more than mechanical document conversion. It is an information development strategy. Although it is often confused with the process of converting paper-based documents into online formats, single sourcing is a writing strategy that enables technical writers to develop centralized information modules, then map them to distinct audiences and media. For technical writers, single sourcing means modular writing and information mapping. Rather than developing information for a given format, such as a user guide or online help, technical writers develop information modules at the element (section, paragraph, and sentence) level. They then map these information modules to preselected audiences and media. This guide explains in plain language and by example how to develop single source documents. It shows technical writers how to develop standalone information modules, then map these modules to a variety of audiences and formats using proven information mapping techniques. In essence, the guide provides a flexible framework for modular technical writing that can be applied to any audience in any medium. Product Details
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